Privacy Policy

Matri Rush · Effective date: 1 July 2026

This Privacy Policy explains how tobyart (“we”, “us”, “our”), the data controller, collects, uses, shares, and protects information when you play Matri Rush (the “Game”). Matri Rush is available to players worldwide. By playing, you agree to this policy.

Controller contact: tobyart, Ikeja, Lagos, Nigeria. Email support@matrirush.com.

1. Information we collect

2. How we use information

3. Service providers & partners

We share the minimum necessary data with the providers that operate parts of the Game. Each processes data under its own privacy policy:

ProviderPurpose
SupabaseAccount authentication and cloud save storage.
RevenueCatIn-app purchase validation and receipt management.
Google Play / Apple App StorePayment processing for in-app purchases.
Google AdMobServing and measuring rewarded video ads.
Google Firebase (Analytics, Crashlytics, Cloud Messaging)Analytics, crash reporting, and push notifications.
Google, Apple, FacebookOptional social sign-in (only if you choose that provider).

Because these providers operate globally, your information may be transferred to and stored on servers outside your country (for example, in the United States or the European Union). Where such transfers involve personal data of EU/UK residents, we rely on appropriate safeguards, including the European Commission’s Standard Contractual Clauses.

4. Advertising & your ad choices

Ads keep Matri Rush free. In the European Economic Area, the United Kingdom, and Switzerland, we present a consent request (via Google’s User Messaging Platform) before any personalized ads are shown, and we respect your choice. If you do not consent, you will receive only non-personalized (contextual) ads.

You can change your ad choices at any time:

5. Legal bases for processing (EU/UK & Nigeria)

Where the GDPR, UK GDPR, or Nigeria’s Data Protection Act applies, we rely on:

6. Data retention

We keep account and cloud-save data for as long as your account exists. Game progress is also stored locally on your device. Analytics and crash data are retained on a rolling basis by our analytics provider. After you delete your account we remove your personal data, except a minimal, non-identifying record of completed purchases we must keep for tax, accounting, and fraud-prevention purposes. You can request deletion at any time (see section 8).

7. Children’s privacy

Matri Rush is a general-audience game and is not directed to children under the age of digital consent in their region (for example, 13 in the United States, or 13–16 in the EU/UK depending on the country). We do not knowingly collect personal information from children, and our ads are not directed to children. If you believe a child has provided us personal information, contact support@matrirush.com and we will delete it.

8. Your rights & choices

Depending on where you live, you may have the right to:

Delete your account: open Settings → Account & help in the Game and use the account-deletion option, or visit our account deletion page, or email us. We confirm and complete deletion within 30 days.

California (CCPA/CPRA)

We do not sell your personal information for money. Because we serve personalized ads, our use of advertising identifiers may qualify as “sharing” for cross-context behavioral advertising under California law. You have the right to opt out of this sharing and to limit the use of sensitive personal information. To opt out, decline the ad-personalization consent request, limit ad tracking in your device settings, or email us at support@matrirush.com with the subject “Do Not Sell or Share.” We will not discriminate against you for exercising your rights.

EU, UK & Nigeria

You may lodge a complaint with your local data protection authority: in Nigeria, the Nigeria Data Protection Commission (NDPC); in the EU/UK, your national supervisory authority.

To exercise any right, email support@matrirush.com. We may need to verify your identity before acting on a request.

9. Security

We use reasonable technical and organizational measures (including encrypted connections and access controls) to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

10. Changes to this policy

We may update this policy. We will revise the “Effective date” above and, for material changes, notify you with an in-game announcement.

11. Contact

Questions or requests: support@matrirush.com
tobyart · Ikeja, Lagos, Nigeria.